New Brunswick Cultural Center

New Brunswick Cultural Center’s mission is to stimulate the cultural development and economic growth of arts and entertainment in New Brunswick through the enhancement, preservation, maintenance and effective administration of existing and future venues that service the primary constituent base of the New Brunswick Cultural Center. And, by nurturing emerging and viable arts, educational and entertainment organizations that reach the diverse communities of New Brunswick, New Brunswick Cultural Center and its Arts Partners thrive to establish New Brunswick as the premier arts and entertainment destination in the region.    

New Brunswick Heart Festival

The festival features live music and dance performances, dance classes for kids with American Repertory Ballet, an Arts Market, craft vendors, free balloon animals, free face painting, a health & wellness tent hosted by Garden of Healing, and a history corner hosted by East Jersey Old Town Village. Other activities include free arts & crafts, food vendors, ticket and swag giveaways, and so much more!

American Repertory Ballet

With a distinctive reputation for innovation and individuality, American Repertory Ballet (ARB) is recognized as one of the state’s premier performing arts organizations. Presenting classical repertory alongside new and existing contemporary work, ARB is a founding resident company of the New Brunswick Performing Arts Center while also performing in major venues across New Jersey and beyond for an annual audience of more than 30,000. Founded in 1954 as the Princeton Ballet Society, ARB has been designated a “Major Arts Institution” by the New Jersey State Council on the Arts and has been awarded a Citation of Excellence by the Council. The company is a core partner of The Arts Institute of Middlesex County and has been recognized by the National Endowment for the Arts and other major foundations and leaders in the field as a prominent force in the field of dance.

 

Photo: Rosalie O’Connor

George Street Playhouse

George Street Playhouse seeks to produce the highest quality of intellectually and emotionally challenging new works, re-imagined classics, and educational programs that speak with relevance to society.

Crossroads Theatre Company

Our mission is to create and present professional theatre of the highest standards of artistic excellence that celebrates the culture, history, spirit and voices of the entire African Diaspora.

Mason Gross School of the Arts

The Mason Gross School of the Arts is the fine and performing arts conservatory of Rutgers, The State University of New Jersey, with undergraduate and graduate programs in dance, film, music, theater, and visual arts. The school also provides the larger community the opportunity to embrace the creative arts through online courses and arts instruction for all ages and abilities. Students, award-winning faculty, and notable visiting artists are featured in the more than 550 events per year that take place at the Mason Gross Performing Arts Center & Galleries.

New Brunswick Jazz Project

“…New Brunswick has now become a destination for jazz.” ~ The New York Times

The New Brunswick Jazz NPO is a recognized tax exempt organization under section 501(c)(3) of the Internal Revenue Code, dedicated to presenting world class jazz performances in downtown New Brunswick & other Central Jersey venues.

State Theatre New Jersey

State Theatre New Jersey-creating extraordinary experiences through the power of live performance. The theater exists to enrich people’s lives, contribute to a vital urban environment, and build future audiences by presenting the finest performing artists and entertainers and fostering lifetime appreciation for the performing arts through education.  

Zimmerli Art Museum at Rutgers University

The Zimmerli provides the university community and diverse regional, national, international audiences with direct experience of world-class works of art. The museum houses more than 70,000 works of art, with strengths in the Art of the Americas, European Art, Nonconformist Art from the Soviet Union and Arts of Eurasia, and Original Illustrations for Children’s Literature. The permanent collections include works in all mediums, spanning from antiquity to the present day.

Elijah’s Promise

Since 1989, Elijah’s Promise has harnessed the power of food to break the cycle of poverty, alleviate hunger and change lives.  We operate a community soup kitchen, culinary arts school, catering business and connect low-income individuals and families with social and health services. With the support of volunteers, donors and community partners, we serve more than 200,000 meals per year and train previously unskilled workers for careers in the food services industry.    
A rendering of the New Brunswick Performing Arts Center's main retail floors. - (Photo / NEW BRUNSWICK DEVELOPMENT CORP.)

A New Home for the Arts in New Brunswick!

The New Brunswick Performing Arts Center, a world-class facility that will host four companies in a state-of-the-art 24-story building that features two theaters, three rehearsal stages and 207 apartments in the heart of the city.

Hub City Sounds 2024

Hub City Sounds 2024

Hub City Sounds is a FREE and Family welcoming Performing, Visual, and Culinary Arts festival series with events for all tastes! This year’s festival is BOTH VIRTUAL AND IN PERSON. So, sit back, relax, dance, and enjoy all of the festivities from the comfort of your own home or join us in person!

2025 New Brunswick Heart Festival

2025 New Brunswick Heart Festival

Saturday, August 9, 2025 – 2:00 PM – 6:00 PM – Learn about the vibrant arts and history that New Brunswick and the County of Middlesex has to offer!

New Brunswick Cultural Center